This blog started on November 16th, 2015.
2 years later they convert readers into 5 and 6-figure contracts directly from the blog.
How did they do it?
1. They focused on writing really valuable blog posts with new in-depth information.
2. In 5 months they achieved 24,000 visitors/month.
3. They were converting their blog readers into email subscribers.
4. They didn’t have any products to sell so they offered 8 weekly, hour-long one on one calls for $750.
Result: +$7500 to their bank account.
5. While doing phone calls they learned customers valued the 1:1 time with them the most. So they offered even more 1:1 time for $3000.
Result: +$3000/month.
6. Then they decided to turn their one on one course into an online course.
Result: not many sales. But those who bought kept writing in with the same question – do you offer a “done-for-you content marketing service?”
7. So they launched a done-for-you content marketing service the week after their course launch.
Result: this is where they started to land 5-6-figure contracts.
Conclusions: listen to your paid customers
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