Have you ever experienced 86.6% organic reach on any social network?
No? Me either.
But I have experienced it via email.
I also ran an experiment with cold emails and saw over 50% open rate (= organic reach = for free).
My champion subject line was “Invitation for NAME”
Today I stumbled upon a couple of interesting experiments with cold email subject lines by other companies.
So here are the highest-opened cold email subject lines:
1. by Sumo: “hey NAME, quick question”
2. by LeadGenius (86.6% open rate): “I Found You Through CONTACT NAME”
Looks like these subjects can bring you a bunch of new leads for free. 🙂
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