These 10 words kill your PPC ROI

There’s a huge problem with search ads.

1. If you sell shoes
2. and target your ads for keyword “shoes”,
3. you will also pay for a click on “free shoes”.
But it’s not your target audience. You are wasting your money.

The Klientboost team gathered a list of most common “Campaign negative keywords”.
You can add them to your PPC campaign and stop wasting you money on the wrong audience.

Short list:
free
cheap
craigslist
ebay
how to use
torrent
torrents
what is
when
youtube

Long list:
about
act
act of
aluminum
antique
appendix
article
articles
association
associations
bargain
book
books
bulk
burn
burner
career
careers
case studies
case study
CD
compact disc
ceramic
cheap
class
classes
clearance
closeout
closeouts
club
clubs
code
college
colleges
community
compliance
consultants
consulting
consumer
cotton
course
courses
craft
crafts
craigslist
create
creating
definition
desktop
developer
developers
diagram
diagrams
discount
discounted
disk
disks
do-it-yourself
download
downloads
dvd
ebay
education
employer
employers
employment
error
example
examples
export
exporter
exporters
fabric
file
files
forum
free
freeware
full time
game
games
gift
gifts
glass
glossary
gnu
gold
graphics
guide
guides
hack
hacks
handcrafted
hand made
handmade
hire
hiring
history
hobbies
hobby
home
homemade
how do i
how to
image
imagery
images
import
imported
importer
Importers
imports
index
inexpensive
info
infographic
information
intern
interns
internship
internships
iron
job
jobs
journal
journals
jump drive
law
laws
learn
leather
legal
legislation
libraries
library
liquidation
magazine
magazines
make
making
map
maps
measurement
metal
memory stick
metrics
microsoft
model
models
naked
news
nude
occupation
occupations
odd lots
online
open source
opinion
opinions
overstock
outline
paper
part time
pay
photo
photograph
photographs
photos
pics
picture
pictures
plastic
price
prices
pricing
public domain
quote
quotes
rating
ratings
recruiter
recruiter
recruiters
recruiting
recruitment
regulation
regulations
regulations
remainder
remainders
rent
rental
repair
repairs
research
resume
resumes
retail
retailer
retailers
review
reviews
rubber
rules
safety
salaries
salary
sample
samples
school
schools
screenshot
screenshots
send
sending
shareware
shortcut
shortcuts
silver
snapshot
snapshots
specifications
specs
stainless steel
standards
statistics
stats
steel
stone
store
success stories
success story
template
templates
textbook
textbooks
tip
tips
torrent
torrents
toy
toys
training
tutorial
tutorials
universities
university
usb flash drive
used
video
vintage
vinyl
what are
what is
webinar
wholesale
white paper
white papers
windows
wood
work
youtube

Source: klientboost.com/ppc/negative-keywords/