Don`t do this – 24% higher CPA (simple)

26 December 2021
|In Content, SEM
|By GC Team

Did you know that…
when it comes to ads, research shows:
1. Tweets that mention another handle have a 6% lower CTR.
2. Tweets with one or more hashtags in it has a 24% higher CPA and a 3% lower CTR.

Source: blog.twitter.com/2016/how-to-make-your-dr-tweet-copy-more-effective