Here are the TOP 5 results why people abandon their carts:
#1. Cost of shipping: 86%
#2. Cost of order became too expensive: 72% (unexpected costs)
#3. Hassle of return: 22%
#4. Lack of payment options: 16%
#5. Security concerns: 13%
Source: www.statista.com/statistics/379508/primary-reason-for-digital-shoppers-to-abandon-carts/
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