You already know that, according to numerous studies, scarcity (FOMO) boost sales by 50%-200% and even more.
But when you actually start to come up with copy for your scarcity offers, your creativity hits a wall.
This is what happens to me.
So I decided to solve this problem by searching for different examples of what other people use to motivate their users to buy now.
Here’s what I got – a list of 32 examples:
1. Order in 2 hours for free next day delivery
2. Free shipping first 100 buyers
3. Free shipping on orders of $100 or more! Limited time. Offer expires DD/MM/YY at 11:59 p.m. EST
4. These are a limited edition of 100 units worldwide.
5. Limited edition – only a few remain
6. $45 (a $117 value)
7. Low Stock. We only have a few of these left! Get it now before it’s completely gone.
8. Availability: Limited Quantity
9. Free gift for first 100 purchases.
10. Last call. Earlybird ticket sale ends today 6pm EDT – October 28.
11. As an incentive, we can give you a discount of 5% off your next order! This offer is valid for 2 days, so do not waste a moment!
12. Online only. 20% off + free shipping with your $50+ purchase & free returns.
13. Countdown fever. 20% off everything ends in: 03 hours 45 mins 27 secs.
14. $114 (40% off)
15. Save up to 80%. Shop all clearance.
16. 10% off the entire site, valid for the next 60 minutes!
17. 90% of 1,980 would buy it again.
18. Marcy bought a Product Name! (Shows what other customers are buying in real-time)
19. Big weekend sale 60+30% off on orders above XX use coupon code: XXXX. Shop now
20. 1 person is looking at this moment
21. Hurry, low quantity!
22. Order within 07:42 h, next day delivery
23. Limited-time sale: only $497! (Save $200 off the regular price of $697). Note: only 300 tickets are available at this sale price. This offer is good until DATE or when the tickets sell out, whichever comes first.
25. Want it tomorrow, DATE? Order within 2 mins and choose One-Day Shipping at checkout.
26. Only 2 in stock
27. 344 travelers saved this place
28. Sold out (Copy near similar offer)
29. Out of stock (Copy near similar offer)
30. You missed it! We reserved our last available room at this property. (Copy near similar offer)
31. Booked 7 times today
32. In high demand – only 4 rooms left on our site!
Source: www.coredna.com/blogs/how-to-create-urgency-in-ecommerce
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