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CRO
+8.8% super easy (study)
+40% in conversions (study by KISSmetrics)
+50% in conversion in 2 days (study)
+300% to activation rate (unexpected study)
+38% more connections (LinkedIn study)
+26% to order completions (simple A/B test)
+24% to conversions (simple CTA A/B test)
+101% more revenue in 3 weeks (no paid ads)
$7M in sales with a boring product (study)
$500k in 6 months ($0 CPA)